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// STRATEGY CONSULTING

Stop making decisions by gut feel.

Most small business owners are smart, hardworking, and completely flying blind. We build plain-English strategic roadmaps that tell you exactly what to fix, what to build, and in what order — based on your actual numbers, not generic advice.

“Most small businesses aren’t failing because of bad ideas. They’re failing because their systems can’t support growth.”
— Anvil & Thorne, The Business Gap Assessment

82%
of small businesses fail due to cash flow — not bad products
90%
have at least one broken system costing them money quietly
1 call
is all it takes to get a clear picture of where you stand

Strategy that fits on one page and actually gets used

We don’t deliver 80-page strategy decks. We deliver clear, prioritized plans you can act on immediately.

🔍
Business Gap Analysis
A systematic look at every part of your business — operations, marketing, sales, systems, and financials — to find what’s leaking and what’s ready to scale.
// Starts with the $30 assessment
🗺️
90-Day Roadmap
A prioritized, plain-English action plan covering what to fix this week, this month, and this quarter. Built around impact and your actual capacity — not an idealized version of your bandwidth.
// Delivered in writing + debrief call
💰
Revenue Leak Audit
We trace every revenue path in your business and find where leads, repeat customers, and upsells are being lost. Most businesses find $10K–$50K in recoverable revenue within the first audit.
// Dollar-range estimates per leak
⚖️
Build vs. Buy Analysis
Should you hire, automate, or outsource? We map your current workload against tools and talent options and give you a cost-benefit breakdown that actually makes sense for a small business budget.
// Practical for real budgets
🎯
Offer & Pricing Strategy
Is your pricing leaving money on the table? We analyze your offers, positioning, and market to find pricing opportunities — including productized services, upsells, and premium tiers.
// Backed by market data
🔄
Ongoing Advisory
Monthly strategy calls with a practitioner who knows your business. A thinking partner for decisions — not a consultant who disappears after the engagement ends.
// Month-to-month, no contracts

Three things that make this different

PRINCIPLE 01
Proof before proposals
We don’t recommend anything without evidence. Every recommendation comes from your actual data, your specific gaps, and real-world results from similar implementations — not industry averages from a whitepaper.
PRINCIPLE 02
Plain English. Always.
No jargon. No frameworks named after consultants. No 4-quadrant matrices that sound smart but say nothing. If we can’t explain it in one sentence, we rethink it until we can.
PRINCIPLE 03
We’ve done it ourselves
Every recommendation we make is something we’ve built or implemented for a real business. We’re practitioners first, consultants second. We don’t advise on theory — we advise on what works.

From first conversation to clear roadmap

STEP 01
📞
Free Audit Call
25-point review of your business. We identify the top opportunities and where the biggest gaps are hiding.
STEP 02
📝
Deep Assessment
The $30 assessment gives us the data we need to move from overview to specific. All 14 categories scored.
STEP 03
📊
Strategy Build
We build your 90-day roadmap — prioritized by impact, realistic for your capacity, written in plain English.
STEP 04
🔄
Implement & Iterate
Execute the roadmap yourself, with us, or both. Monthly advisory keeps the plan alive as your business evolves.

Tangible outputs, not slide decks

  • 📊
    Scored Business Assessment
    14 categories evaluated. Each scored 0–100. You know exactly where you stand before we build anything.
  • 🗺️
    90-Day Action Roadmap
    Week-by-week priorities. Ordered by impact. Written so you could hand it to anyone on your team.
  • 💸
    Revenue Leak Report
    Dollar estimates on every identified gap. You see the cost of inaction before you decide whether to act.
  • Automation Opportunity Map
    Every process that can be automated, with estimated time savings and implementation complexity.
📌 What a typical engagement looks like
  • Free 30-minute audit call
  • $30 business gap assessment survey
  • 48-hour report turnaround
  • Optional 60-minute debrief call for $75
  • 90-day roadmap delivered in writing
  • Optional monthly advisory retainer
  • No contracts. No lock-in. No surprises.
Or go straight to the $30 assessment if you already know you have gaps

Questions about strategy consulting

Business coaches typically work on mindset, accountability, and general frameworks. We work on specific systems — diagnosing what’s actually broken in your business and building the fix. We deliver tangible outputs: reports, roadmaps, automations. Not exercises and worksheets.
No. We ask for estimates and directional numbers — not P&L statements. The assessment uses operational data, not accounting data. If you want to include financial analysis in your engagement, we can go deeper, but it’s not required to start.
Book a strategy debrief call. It’s $75 for 60 minutes. You bring the question, we bring the context. No engagement required before or after.
Our work is most impactful for businesses that are already generating revenue and want to grow more efficiently. For pre-revenue startups, the free audit is still valuable — but we’ll tell you honestly if you’re too early to get the most from a full engagement.
No. You can start with the free audit and $30 assessment and stop there — the report stands on its own. Everything beyond that is optional and priced transparently. We’d rather you get value from a small engagement than feel locked into a big one.

Know what to fix. Know what order. Start now.

Book a free 25-point audit or go straight to the $30 assessment. Either way, you’ll walk away with more clarity than you have today.