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// DIGITAL PRODUCTS

You have expertise people will pay for. We package it.

Every business owner has knowledge that took years to build. Most of it lives in their head and never earns a dollar beyond their own billable hours. We turn that expertise into digital products — guides, assessments, templates, and tools that generate revenue around the clock.

Book Your Free Audit → Get the $30 Assessment

// EXAMPLE PRODUCT STACK

📊

Business Gap Assessment

$30 · 14-category scored report

📚

Industry Checklist Bundle

$19 · downloadable PDF

🎯

90-Day Growth Playbook

$97 · step-by-step guide

🤖

AI Prompt Toolkit

$47 · role-specific prompt library

What We Build

Six types of digital products that sell on autopilot

We scope, write, design, build, and sell the product. You provide the expertise. We do the rest.

📊

Assessments & Audits

Scored, interactive tools that help buyers understand where they stand. High perceived value, easy to deliver, and a natural gateway to your services.

// Business gap assessment
// Website audit tool
// Readiness scorecard

📚

Guides & Playbooks

Step-by-step written guides that walk buyers through a process you know cold. The best guides solve one specific problem completely.

// 90-day growth playbook
// Hiring your first employee guide
// Local SEO step-by-step

📋

Templates & Toolkits

Done-for-you documents, spreadsheets, workflows, and systems your buyers can implement immediately. High value, low friction, strong reviews.

// Proposal template bundle
// SOP starter kit
// Content calendar system

🎬

Mini-Courses

Short video or written courses that teach a specific skill. 3–7 lessons, focused scope, delivered through a simple platform. No six-figure course launch required.

// AI for your industry (2 hrs)
// Local SEO fundamentals
// How to run your first ad

🤖

AI Prompt Libraries

Curated, tested, role-specific AI prompt collections. High demand right now. Fast to produce if you know your industry. Sold once, delivered automatically.

// Prompts for contractors
// Legal firm AI toolkit
// Real estate agent prompt pack

🔧

Interactive Tools

Calculators, quizzes, and configurators that give buyers personalized output. Highest engagement, highest perceived value, strongest lead-generation potential.

// Pricing calculator
// ROI estimator
// Project scoping tool

Why Digital Products

Revenue that doesn’t require your time to deliver

💤 No delivery cost

Once built, a digital product costs nothing to deliver. Sale number 1 and sale number 1,000 are identical in effort. Your margin improves with every unit sold.

⏰ Sells while you sleep

With the right funnel and automation, your product sells and delivers itself 24/7. No calls scheduled. No proposals sent. Payment received, product delivered.

🎯 Qualifies your service buyers

Buyers of a $30–$100 product are pre-qualified for higher-ticket services. They’ve already invested in you. Conversion to paid services runs 3–5× higher than cold leads.

💼 Builds authority in your market

A published assessment, guide, or tool signals expertise immediately. It does more for credibility than a list of certifications or a polished About page.

// REAL EXAMPLE — ANVIL & THORNE

We built our own. Here’s the math.

The Business Gap & Automation Assessment is our own digital product — built using the same process we use for clients. Here’s what it looks like in practice.

✓ Built in under 2 weeks using the process below
✓ Sells at $30 with automated delivery
✓ Pre-qualifies buyers for $75 debrief and service work
✓ Requires zero manual effort per sale after setup

See the Assessment →

$30

per sale · zero delivery cost

10 sales/month = $300 passive
50 sales/month = $1,500 passive
20% convert to $75 debrief = additional $300
10% convert to service work = significant upside

50 sales × $30 = $1,500/mo
+ 10 debriefs × $75 = $750/mo
+ service conversions = uncapped
————————————
$2,250+/mo from one product

How It Works

From idea to selling in four steps

STEP 01

💡

Product Scoping

We identify the right product for your expertise, audience, and price point. Not every idea is worth building — we find the one that is.

STEP 02

✏️

Content & Design

We write, design, and build the product. You contribute your expertise. We handle structure, copy, layout, and production.

STEP 03

🛒

Store & Automation

We set up your product page, payment processing, and automated delivery. Sale happens, product delivers, money lands — no manual work.

STEP 04

📣

Launch & Promote

We build the launch sequence — email, social, and funnel — to drive your first sales. Then we optimize based on what converts.

FAQ

Questions about digital products

No. You need the right audience, not a big one. A small email list of 200 engaged people in your niche will outperform a 10,000-person list of cold subscribers. We help you sell to who you already have, not wait until you go viral.

Simple products — a guide, a template pack, a prompt library — are typically live within 2–3 weeks. Assessments and mini-courses take 3–6 weeks depending on scope. We scope the timeline before we start and stick to it.

We validate the idea before we build it. If the market signals aren’t there, we tell you before you invest in production. If a product launches and underperforms, we diagnose the issue — usually pricing, positioning, or traffic — and adjust. We don’t disappear after launch.

We handle the writing based on a structured intake process. You provide your expertise through interviews, notes, and review — we turn that into production-ready content. You review and approve everything before it goes live.

Yes. We set up the product page, connect payment processing, configure automated delivery, and build the post-purchase sequence. By launch day, every sale is fully automated — payment, fulfillment, and follow-up.

Your expertise is sitting on the table. Let’s sell it.

Book a free audit and tell us what you know that others would pay to learn. We’ll tell you whether there’s a product in it — and what it would take to build it.

Book Your Free Audit → Get the $30 Assessment